I’m Mimi, a designer fascinated by the future of technology and its potential to do good in the world
Over the years I’ve worked across web3, health, fintech, IoT, property and SaaS. From early-stage startups like Leap to SaaS companies like Medidata, to FTSE100 companies like Rightmove. I am currently working at Copper.co towards bringing the vision of web 3 to mass adoption.
My strengths
A generalist at heart, I got into product design because it allows me to pursue interests in creative, business, technology and psychology. I’ve since worked on a range of problem areas including - adoption, growth, innovation, founding designer, startups, productivity and scalability.
Armed with strong design roots in Art and Cultural Studies, I’m a systematic thinker with 7+ years of experience in strategising between design, engineering, business and user requirements. I’m especially passionate about purposeful designs that are driven by research and insights, rather than ‘personal taste’.